9 Augustin Girard, “ Cultural Industries : A Handicap or a New Opportunity for Cultural Development ?
 
” Cultural Industries : A Challenge for the Future of Culture ( Paris : UNESCO, 1982 ) 24-39. 10 Nicholas Garnham, “ From Cultural to Creative Industries : An Analysis of the Implications of the ‘ Creative Industries ’ Approach to Arts and Media Policy Making in the United Kingdom, ” International Journal of Cultural Policy 11 ( 1 ) , 2005 : 15-29. 11 DCMS, Creative Industries Mapping Document ( London : Department for Culture, Media and Sport, UK, 1998 ) .
 
12 Richard E. Caves, 2000 ; Harold L. Vogel, Entertainment Industry Economics : A Guide for Financial Analysis ( Cambridge : Cambridge University Press, 2001 ) .
 
13 William J. Baumol and William G. Bowen, Performing Arts : The Economic Dilemma : A Study of Problems Common to Theater, Opera, Music and Dance ( New York : Twentieth Century Fund, 1966 ) .
 
14 Angela McRobbie, “ Cultural Studies for the 1990s, ” Innovation : The European Journal of Social Science Research 6 ( 3 ) , 1993 : 269-277. 15 Daniel Miller, “ Advertising, Production and Consumption as Cultural Economy,